mscripts and West partner to deliver omni-channel medication adherence solution

Posted on Jan 26, 2017

San Francisco, August 3 rd , 2016 – mscripts, a mobile pharmacy platform, and West Corporation, a leading provider of technology-driven communications, announced a partnership today that will enable pharmacies to engage and activate consumers toward better medication adherence.

The mscripts platform uses advanced analytics to engage patients at critical prescription adherence decision points, serving thousands of pharmacies and healthcare organizations worldwide. The addition of West’s communication capabilities now means that pharmacy consumers will be able to communicate with their pharmacy through an array of channels including mobile, text, email and automated voice.

By deploying a coordinated communication strategy, pharmacies will prevent patients from receiving duplicate or unwanted messages. Patients will have the ability to control how and...