mscripts and Target Corporation (NYSE: TGT) have partnered to build Target’s new mobile app, Target Healthful, now available in all major app stores.

San Francisco, Calif., February 18, 2015 – mscripts and Target Corporation (NYSE: TGT) have partnered to build Target’s new mobile app, Target Healthful, now available in all major app stores. The new Target mobile app makes it easier for guests to manage their medications for their entire family right from their mobile phones. The Target Healthful app allows guests to view and refill their prescriptions, set reminders, and manage loyalty rewards.

Target and mscripts have provided over 2 million guests with mobile pharmacy services since they first starting working together in 2012. The standalone Target Healthful app offers guests new features to manage their health including integration with the Target Rewards program. Guests can now link their accounts, track purchases and view their redemption status from their phone.

“Our partnership with Target continues to evolve by delivering the best experience for pharmacy guests. The new app allows guests to quickly and easily manage their health and reap the rewards in the process.” said mscripts CEO, Mark Cullen.

About mscripts:
mscripts delivers patient adherence and engagement solutions through their innovative, easy-to-use mobile and web health management platform. mscripts’ promotes patient adherence and engagement through their innovative, easy-to-use mobile and web health management platform. The mscripts’ platform serves millions patients spanning national, regional and specialty pharmacies along with hospital out-patient systems. Pharmacy patients manage their prescriptions and health on their mobile phones through 2-way interactive SMS messaging and branded mobile applications, making refilling convenient and remembering to take medications easy. mscripts improves adherence by improving refill rates, providing education and health information, and applying advanced analytics to better understand patient behavior. Learn more at www.mscripts.com.